Chiyambi:
Mongachuma cha padziko lonse chikuwonetsa kusintha, Kugula kwapachaka "Double 11" kunayambitsanso chidwi mu malonda ogulitsa, ndi malonda akuwonjezeka kwambiri ndikuyika mbiri yatsopano. Mwambowu, womwe unachitika pa Novembara 11, udawona ndalama zomwe sizinachitikepo pa intaneti pomwe ogula amapezerapo mwayi pakuchotsera kokongola komanso zoperekedwa ndi nsanja zosiyanasiyana za e-commerce.
chikondwerero cha chaka chino chimapereka chilimbikitso chofunikira kwambiri pamakampani ogulitsa padziko lonse lapansi. M'kati mwa njira zopititsira patsogolo zachitukuko, ogula omwe akufuna chithandizo chogulitsira komanso kufunafuna zogulira akuyamba kugula pa intaneti ngati njira yotetezeka komanso yosavuta.
Pano:
Ku China, tchuthicho chidayamba ngati Tsiku la Anthu Osakwatira, pomwe kampani yayikulu yamalonda yapa e-Alibaba idalemba ziwerengero zochititsa chidwi. M'mphindi 30 zoyambirira za mwambowu, nsanja za Alibaba kuphatikiza Tmall ndi Taobao zidapanga ndalama zokwana $ 1 biliyoni. Pofika kumapeto kwa tsikuli, malonda onse anafika pamtengo wamtengo wapatali wa $75 biliyoni, kuposa mbiri ya chaka chatha.
Kutenga nawo gawo kwapadziko lonse lapansi kukupitilizabe kukula pomwe ogulitsa aku China akukulirakulira m'misika yapadziko lonse lapansi. Chikondwererochi chikukopa ogula akunja, ndikugulitsa malire pamapulatifomu a Alibaba kuwirikiza kawiri kuyambira chaka chatha. Izi zikuwonetsa kukula kwa chikoka ndikutchuka kwa chikondwerero cha Double 11 padziko lonse lapansi.
Kuphatikiza pa China, nsanja zina za e-commerce padziko lonse lapansi zawonanso kuchuluka kwa malonda. Msika wapaintaneti womwe umakhala ku US ku Amazon udanenanso kuti zagulitsa zinthu zomwe zidasokonekera kwambiri, zomwe zidakulitsa kutchuka kwa tchuthichi pokulitsa chochitika chake cha Prime Day ku Double 11. Mapulatifomu ena ku Europe, Southeast Asia ndi South America nawonso adachita kukwera kwa malonda. Ogula amafuna kupezerapo mwayi pa kuchotsera komwe kulipo pamaoda apa intaneti.
mwachidule:
Chikondwerero cha Double 11 Shopping chakhala chochitika chachikulu kwa ogula ndi ogulitsa, kuyika kamvekedwe ka nyengo ya tchuthi yomwe ikubwera. Sizingangowonjezera malonda komanso kulimbikitsa kukula kwachuma, makamaka chifukwa cha mliriwu. Zotsatira zochititsa chidwi za chaka chino zikuwonetsa kulimba mtima kwamakampani ogulitsa komanso kutha kuzolowera zovuta.
Pamene chuma chapadziko lonse chikubwerera pang'onopang'ono, Double 11 yawonetsa kuthekera kogula pa intaneti kuti akonzenso malo ogulitsa. Chochitikacho chikupitilirabe, kupatsa ogula kuchotsera kosayerekezeka ndikupatsa ogulitsa nsanja kuti awonjezere malonda. Chaka ndi chaka, chikondwererocho chikupitiriza kutsimikiziranso malo ake ngati chochitika chofunika kwambiri pa kalendala yogula,kuyendetsa kukula kwachuma ndikukhazikitsa zolemba zatsopano.
Nthawi yotumiza: Nov-13-2023